About This Project

 

Aim – We were briefed with showcasing the breath of Malta’s offering as a younger European travel hotspot, turning the trend from a traditionally older destination. Alongside MTV in-house team, we targeted our content to a the travel-hungry 18-34 MTV audience and generated incredible results for both Jet2 Holidays and Malta Tourism.

Results –

  • 83% client over delivery
  • 2.5 million total viewership 
  • 40k clickthroughs
  • 0.67 CTR

Clients – Jet 2 Holidays, Visit Malta, MTV UK

Production – Dream Beach Media

Post-Production – Dream Beach Media

Talent – Dream Beach Media

Category
Digital, Lifestyle, Print, Social, Sport, Travel, Youth